
Sporting Clubs Support

Our sponsorship investment to sporting clubs is important. Many clubs are still recovering from the financial impact of COVID. Participation levels in many sports have not returned to pre-COVID levels, impacting revenue from subscriptions and fees. We work closely with the clubs we support to share our community story and in return grow our banking business, enabling us to continue to provide sponsorship support. Sponsorship was provided across more than 10 different sports from small grass roots clubs through to our community partnership with the Box Hill Hawks VFL &
VFLW programs.
Sponsorship support enabled our club to widely promote our All-Abilities Blast program, with participation increasing by almost 300% this season. This increased exposure, led to Cricket Victoria offering our participants the chance to play on the MCG on the 3rd day of the Boxing Day test — a once in a lifetime opportunity. We were able to engage Sports & Life Training, to conduct an education session around ‘healthy masculinity’. In a world where sometimes young men struggle to know their place in it, this education had a profound effect on our members. It allowed them to feel that Burwood Cricket Club is a safe space to share their feelings and emotions and they understood that’s it’s sometimes okay to not be okay. The sponsorship enabled us to create real change within the lives of our members through active engagement, participation and education and our Club is the richer for it.
Burwood Cricket Club
Other News
$10 million Community Investment
March 3, 2025Thanks to our shareholders and customers, we have provided $10 million in sponsorship and grants to this local community since the opening of our first branch 22 years ago. Your banking has helped support the clubs, projects and organisations at the heart of our local community. More than 400 local community organisations have benefited from…
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Eastern Health Partnership
January 16, 2025We are pleased to announce our investment of $400,000 to Eastern Health for a two year partnership. This partnership was motivated by a strong desire to increase our business’s impact in the health sector and to ensure that high quality public health services remain accessible to all residents of Melbourne’s Inner East, both now and…
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2024 Dick Menting Community Champion joint winner-Anne Bishop
November 14, 2024Now in its 20th year, the Edge Community Fund is a registered charity. Over that time The Edge Community Fund has supported nearly 600 vulnerable kids and families in Ashburton, Ashwood and Chadstone and surrounding areas so that the children can participate in activities such as school camps, scouts, community sport and group activities such…
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